Performance Coach for SpaceX, Google & OpenAI Shares How to Achieve “Impossible” Things

Rich Roll

May 25, 2026

Episode description

Joe Hudson is an executive coach to people at SpaceX, OpenAI, Google, and Apple. He is also the creator of the Art of Accomplishment. We discuss avoidance, emotional fluidity, the Golden Algorithm, the inner critic, and why self-understanding beats self-improvement.

Learn more about Joe & Art of Accomplishment: artofaccomplishment.com ⁠
Joe's YouTube channel: ⁠https://www.youtube.com/@ArtofAccomplishment

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00:00:00 Start
00:01:20 Emotional Fluidity
00:04:04 Repression vs Fluidity
00:07:40 Addiction & Avoidance
00:09:16 Welcoming Emotions
00:11:46 Letting Go vs Receiving
00:16:14 Daily Vulnerability
00:19:52 Self Talk Experiments
00:21:45 Identity Shift
00:25:01 Self Sabotage
00:31:23 Coaching Entrepreneurs
00:32:11 Joy & Childhood
00:34:05 Parenting & Emotion
00:41:31 Inner Wisdom Coaching
00:44:38 Epiphanies & Ruts
00:48:11 Identity & Change
00:52:09 Emotions & Decisions
01:08:16 Understanding Yourself
01:09:37 Outro

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Hi I'm Rich Roll. I'm a vegan ultra-endurance athlete, author, podcaster, public speaker & wellness evangelist. But mainly I'm a dad of four. If you want to know more, visit my website or check out these two the NY Times articles:
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Mindsip insights from this episode:

Transform epiphanies into growth opportunities

Any major personal epiphany that provides relief will eventually become a limiting belief that holds you back, requiring a new perspective to continue your growth.

#personal-growth

Welcome joy by embracing all emotions

Joy is described as the matriarch of a family of emotions and will not enter a house where her children, such as anger and sadness, are not welcome.

#emotion

Understand yourself for effective growth

The thought that you are broken creates most of the brokenness you're trying to fix, making self-understanding a far more efficient path to growth than self-improvement.

#personal-growth

#self-awareness

Release repressed emotions to alleviate stress

Stress is not primarily caused by external circumstances but by the internal effort of repressing emotions you are not allowing yourself to feel.

#emotion

#stress

Engage in 'how' and 'what' questions to access wonder

You can interrupt your normal thought patterns and access a state of wonder by engaging in a simple exercise of only asking 'how' or 'what' questions back and forth with a partner.

#curiosity

Invite feelings to break negative life patterns

To break a negative life pattern, you must intentionally invite in the exact feeling you are trying to avoid, which stops the self-sabotaging behaviors meant to prevent it.

#emotion

#personal-growth

Welcome positive emotions to overcome historical barriers

Welcoming positive emotions like love is often harder than negative ones because, for many, love was historically wired together with destructive experiences like smothering or criticism.

#emotion

#trauma

Foster emotional resilience through 'Hand in Hand Parenting' method

The 'Hand in Hand Parenting' method encourages children to fully experience their emotions, which teaches them emotional self-regulation and how to listen to their own intuition.