Is This The Healthiest Steak In The World? The *Crazy* Story Of How One Breed Of Cattle Became A Protein Powerhouse (& How You Can Get It!) With Justin Owens.

Ben Greenfield

Feb 15, 2025

Episode description

My guest on today's show is farmer Justin Owens, who I recently met on an intriguing trip out to his farm near Spokane.

Full show notes: https://bengreenfieldlife.com/beefpodcast

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See omnystudio.com/listener for privacy information.

Episode description

My guest on today's show is farmer Justin Owens, who I recently met on an intriguing trip out to his farm near Spokane.

Full show notes: https://bengreenfieldlife.com/beefpodcast

Episode Sponsors: 

RoXiva: Try out this world-class multisensory RX1 lamp, featuring meticulously crafted light and sound journeys that guide you effortlessly and reliably into new and expanded states of awareness. Get yours now by going to roXiva.com/ben!

NOVOS: Unlock your potential for a longer, healthier life with NOVOS Core, the scientifically validated anti-aging formula targeting all 12 causes of aging to enhance sleep, energy, mood, cognition, and skin health. Visit novoslabs.com and use code BEN10 for 10% off your first month’s subscription—start your longevity journey today!

Ancient Crunch: Introducing the best guilt-free snack on the market: classic, seed oil-free tortilla chips with only three natural ingredients. Go to masachips.com/bengreenfield and get 20% off your first order!

Organifi Green Juice: Reset your body with Organifi Green Juice! With 11 superfoods, 600mg of ashwagandha, and certified organic ingredients, it curbs cravings, supports stress, and fuels your day. Go to organifi.com/Ben for 20% off!

Ketone-IQ: Ketones are a uniquely powerful macronutrient that can cross the blood-brain barrier and increase brain energy and efficiency. With a daily dose of Ketone-IQ, you'll notice a radical boost in focus, endurance, and performance. Save 30% off your first subscription order of Ketone-IQ at Ketone.com/BENG. 

See omnystudio.com/listener for privacy information.

Mindsip insights from this episode:

Experience neuroplasticity with drug-free Roxiva lamp therapy

The Roxiva lamp uses light and sound therapy to induce a deep, trance-like state and trigger neuroplasticity, offering a drug-free alternative to experiences like ayahuasca or psilocybin.

Utilize Novos Core to extend lifespan by targeting aging mechanisms

The supplement Novos Core, which targets all 12 mechanisms of aging, extended aged mouse lifespan by almost 20% in a Newcastle University study, outperforming other studied interventions.

Leverage inactive myostatin gene for enhanced muscle growth

Piedmontese cattle have a naturally inactive myostatin gene, which normally inhibits muscle growth, allowing them to build significantly more muscle mass from the protein they consume.

Revisit historical lean beef consumption trends

Contrary to the modern trend of fatty beef like Wagyu, the beef consumed historically, even as recently as the 1970s, was typically very lean.

Choose superior farmed fish for better nutrition

A properly farmed fish, like from the company Setopia, can be cleaner and have a better nutritional profile than a wild-caught fish that may have fed on glyphosate-laden crops.

Choose Piedmontese beef for tenderness from fiber, not fat

The extreme tenderness of Piedmontese beef comes from having muscle fibers that are 1/16th the diameter of conventional beef and a higher, finer collagen content, not from fat marbling.

Customize your cow's diet for enhanced flavor and nutrition

The Monzo beef label allows customers to customize the diet of the specific animal they purchase, influencing the meat's flavor and nutritional profile with ingredients like peas, wine grapes, or hazelnuts.

Achieve steak-like tenderness with old-world butchering techniques

Using old-world Italian butchering techniques, tougher cuts from Piedmontese cattle, like the top round, can achieve tenderness scores comparable to a New York steak.

Feed wagyu cattle beer to restore rumen biome

Wagyu cattle are fed beer not for flavor, but because the yeast helps rapidly repopulate their rumen biome, which is destroyed by the high-grain diets used to fatten them.

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