Whoop CEO: How the Pros Really Recover

Rich Roll

Jul 14, 2025

Episode description

Will Ahmed is the founder and CEO of Whoop, the revolutionary wearable that's redefining how we understand recovery and human performance. We discuss the hidden science of heart rate variability, why elite athletes obsess over the 20 hours they're NOT training, meditation as an entrepreneurial superpower, and more. READ MORE👉 http://bit.ly/richroll922
✌🏼🌱 – Rich

This Episode Is Brought To You By…
Lincoln Financial: Check out the NEW 4-part series "The Action Plan"👉https://bit.ly/TheActionPlan
Squarespace: Use the offer code RichRoll to save 10% off your first purchase 👉https://www.Squarespace.com/RichRoll
iFit: Use code RICHROLL to get 10% off any purchase of $999+👉https://bit.ly/rrnordictrack
Whoop: The all-new WHOOP 5.0 is here! Get your first month FREE👉https://www.join.whoop.com/Roll

Check out all of the amazing discounts from our Sponsors 👉🏾 https://bit.ly/rrpsponsors

LISTEN / SUBSCRIBE TO THE PODCAST
Apple Podcasts: http://bit.ly/rrpitunes
Spotify: http://bit.ly/rrpspotify
Google: http://bit.ly/rrpgooglepods

Meal Planner: http://meals.richroll.com
Voicing Change Book: http://richroll.com/vc
Clips Channel: https://www.youtube.com/c/RichRollPodcastClips
Newsletter: http://bit.ly/rollcallemail

CHAPTERS
00:00:00 Intro
00:00:52 Navigating Competition & Market Differentiation
00:04:45 Origin of Strain & Recovery Focus
00:08:27 Heart Rate Variability (HRV) Discovery
00:11:50 What is Heart Rate Variability?
00:14:19 Understanding HRV Baselines & Genetics
00:16:12 Improving HRV & Lifestyle Impact
00:17:04 Whoop vs. Smartwatches
00:20:01 Intuition vs. Data in Training
00:22:01 AI & Future of Health Data
00:23:53 Accuracy of Wrist-Based Heart Rate
00:28:37 Getting Elite Athletes Onboard
00:31:11 Insights from Michael Phelps’ Data
00:34:16 The Importance of Recovery
00:36:04 Sponsor Break
00:38:25 Loyalty to Whoop & Data Connection
00:41:22 Entrepreneurial Vision & Early Business Plan
00:42:58 Entrepreneurial Stress & Personal Growth
00:45:43 Panic Attack & Meditation Breakthrough
00:47:35 Meditation’s Broader Benefits
00:55:56 Intuition, Ego, and Decision-Making
01:09:04 Sponsor Break
01:11:01 Overcoming Doubt & Building Belief
01:12:58 Harvard, Default Paths, and Existential Reckoning
01:21:44 Continuous Personal Inventory & Growth
01:23:05 Success, Drive, and Gratitude
01:28:28 Service, Mission, and Leadership
01:32:16 Healthy Relationship with Data & Optimization
01:38:51 AI, Wearables, and the Future of Preventative Health
01:43:54 Societal Impact of AI & Human Connection
01:49:59 Final Reflections: Self-Awareness & Measuring Progress


CONNECT WITH RICH
✩ Website - http://richroll.com​
✩ Rich Roll Podcast - https://richroll.com/all-episodes/
✩ Instagram - https://www.instagram.com/richroll/
✩ Twitter - https://twitter.com/richroll
✩ Facebook - https://www.facebook.com/richrollfans
✩ Strava - https://www.strava.com/athletes/14443?oq=rich
✩ Memoir: Finding Ultra - https://www.richroll.com/shop/books/finding-ultra/
✩ Meals - http://meals.richroll.com​
✩ Cook - The Plantpower Way - https://www.richroll.com/shop/books/the-plantpower-way-signed/
✩ Italian! - The Plantpower Way: Italia - https://www.richroll.com/shop/books/the-plantpower-way-italia-signed/
✩ Support - https://www.patreon.com/richroll

FILMED AND EDITED BY DAN DRAKE
https://www.dandrake333.com/

* * * * *

NEW TO RICH?
Hi I'm Rich Roll. I'm a vegan ultra-endurance athlete, author, podcaster, public speaker & wellness evangelist. But mainly I'm a dad of four. If you want to know more, visit my website or check out these two the NY Times articles:
http://bit.ly/otillonyt
http://bit.ly/vegansglam

I LOVE MAIL! SEND IT HERE:
2630 Conejo Spectrum St.
Thousand Oaks, CA 91320

#richroll #richrollpodcast

Episode description

Will Ahmed is the founder and CEO of Whoop, the revolutionary wearable that's redefining how we understand recovery and human performance. We discuss the hidden science of heart rate variability, why elite athletes obsess over the 20 hours they're NOT training, meditation as an entrepreneurial superpower, and more. READ MORE👉 http://bit.ly/richroll922
✌🏼🌱 – Rich

This Episode Is Brought To You By…
Lincoln Financial: Check out the NEW 4-part series "The Action Plan"👉https://bit.ly/TheActionPlan
Squarespace: Use the offer code RichRoll to save 10% off your first purchase 👉https://www.Squarespace.com/RichRoll
iFit: Use code RICHROLL to get 10% off any purchase of $999+👉https://bit.ly/rrnordictrack
Whoop: The all-new WHOOP 5.0 is here! Get your first month FREE👉https://www.join.whoop.com/Roll

Check out all of the amazing discounts from our Sponsors 👉🏾 https://bit.ly/rrpsponsors

LISTEN / SUBSCRIBE TO THE PODCAST
Apple Podcasts: http://bit.ly/rrpitunes
Spotify: http://bit.ly/rrpspotify
Google: http://bit.ly/rrpgooglepods

Meal Planner: http://meals.richroll.com
Voicing Change Book: http://richroll.com/vc
Clips Channel: https://www.youtube.com/c/RichRollPodcastClips
Newsletter: http://bit.ly/rollcallemail

CHAPTERS
00:00:00 Intro
00:00:52 Navigating Competition & Market Differentiation
00:04:45 Origin of Strain & Recovery Focus
00:08:27 Heart Rate Variability (HRV) Discovery
00:11:50 What is Heart Rate Variability?
00:14:19 Understanding HRV Baselines & Genetics
00:16:12 Improving HRV & Lifestyle Impact
00:17:04 Whoop vs. Smartwatches
00:20:01 Intuition vs. Data in Training
00:22:01 AI & Future of Health Data
00:23:53 Accuracy of Wrist-Based Heart Rate
00:28:37 Getting Elite Athletes Onboard
00:31:11 Insights from Michael Phelps’ Data
00:34:16 The Importance of Recovery
00:36:04 Sponsor Break
00:38:25 Loyalty to Whoop & Data Connection
00:41:22 Entrepreneurial Vision & Early Business Plan
00:42:58 Entrepreneurial Stress & Personal Growth
00:45:43 Panic Attack & Meditation Breakthrough
00:47:35 Meditation’s Broader Benefits
00:55:56 Intuition, Ego, and Decision-Making
01:09:04 Sponsor Break
01:11:01 Overcoming Doubt & Building Belief
01:12:58 Harvard, Default Paths, and Existential Reckoning
01:21:44 Continuous Personal Inventory & Growth
01:23:05 Success, Drive, and Gratitude
01:28:28 Service, Mission, and Leadership
01:32:16 Healthy Relationship with Data & Optimization
01:38:51 AI, Wearables, and the Future of Preventative Health
01:43:54 Societal Impact of AI & Human Connection
01:49:59 Final Reflections: Self-Awareness & Measuring Progress


CONNECT WITH RICH
✩ Website - http://richroll.com​
✩ Rich Roll Podcast - https://richroll.com/all-episodes/
✩ Instagram - https://www.instagram.com/richroll/
✩ Twitter - https://twitter.com/richroll
✩ Facebook - https://www.facebook.com/richrollfans
✩ Strava - https://www.strava.com/athletes/14443?oq=rich
✩ Memoir: Finding Ultra - https://www.richroll.com/shop/books/finding-ultra/
✩ Meals - http://meals.richroll.com​
✩ Cook - The Plantpower Way - https://www.richroll.com/shop/books/the-plantpower-way-signed/
✩ Italian! - The Plantpower Way: Italia - https://www.richroll.com/shop/books/the-plantpower-way-italia-signed/
✩ Support - https://www.patreon.com/richroll

FILMED AND EDITED BY DAN DRAKE
https://www.dandrake333.com/

* * * * *

NEW TO RICH?
Hi I'm Rich Roll. I'm a vegan ultra-endurance athlete, author, podcaster, public speaker & wellness evangelist. But mainly I'm a dad of four. If you want to know more, visit my website or check out these two the NY Times articles:
http://bit.ly/otillonyt
http://bit.ly/vegansglam

I LOVE MAIL! SEND IT HERE:
2630 Conejo Spectrum St.
Thousand Oaks, CA 91320

#richroll #richrollpodcast

Mindsip insights from this episode:

Leverage AI for unified understanding of preventative health

The future of preventative health will involve a powerful AI that sits on top of all your disparate data—wearables, blood tests, DNA, CGM—to provide a unified understanding of your body.

Achieve superhuman recovery like Michael Phelps

Data from Michael Phelps showed he could sustain maximum strain scores for three consecutive days and still wake up with a green recovery score.

Transform panic into peace through transcendental meditation

The founder started practicing transcendental meditation after a panic attack sent him to the hospital, a wake-up call that forced him to learn to manage his own stress.

Know your desires inwardly, pursue them outwardly

The process of knowing what you want in life should be an inward one, while the process of getting what you want should be an outward one involving others.

Discover heart rate variability's role in WHOOP's creation

The entire concept for WHOOP originated from discovering the power of heart rate variability (HRV) in old research papers from the 1980s.

Aim for 5% to 10% HRV improvement annually

For a healthy person, increasing your baseline HRV by 5% to 10% over the course of a year is a significant win.

Address challenges in accurately measuring heart rate across diverse activities

It is much harder to accurately measure heart rate in a Black man playing basketball outdoors than in a white man running on a treadmill indoors.

Maintain flat heart rate variability for longevity

A great longevity goal is to simply keep your average heart rate variability (HRV) flat as you age, as it naturally declines dramatically over time.

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© Mindsip 2025 – Made with ❤ in Vilnius

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